Marketing News by Stingray
Sick of Content
We’ve all heard that content is king. Sales content, personal content, marketing content, blogs, videos, podcasts, specific platform content, and all of the rest can be overwhelming. Let’s be honest, we’re sick of content. So why are we talking about it again?...
Building a Successful Mobile App
Take a moment and grab your phone. You may even be reading this post on it right now. Hold it in your hand and ask yourself one question. How many apps are on it? It turns out that while the average smartphone holds anywhere from 60 to 90 apps installed, the majority...
More Than a Logo
One of the most common mistakes we encounter with clients is the perception that branding is a matter of logo design. Branding can be a really convoluted subject. Hundreds of books, blogs, and videos offer advice on how to build your brand. Let’s face it, branding...
New Website: Wild Blue Ropes
The Stingray Branding Team is excited to announce the launch of a brand new website for our good friends at Wild Blue Ropes. This is an incredibly well-established brand in the Lowcountry that was seeking to update its website for some fresh appeal to new customers....
Language Matters: Understanding SEO Keywords
There is always a lot of mystery surrounding any topic related to Search Engine Optimization (SEO). Whether it’s creating relevancy, building authority, or any of the aspects of website SEO, these topics always seem to confuse us more than help us. Perhaps none of...
New App: The Town of Moncks Corner
The team at netGALAXY Studios, a Stingray Branding Company, is proud to announce the launch of a new app for the Town of Moncks Corner. Municipalities have a lot of things to juggle as they serve their citizens, and technology can make a great many of them easier....
New App: Trident Technical College
The team at netGALAXY Studios, a Stingray Branding Company, is excited to announce the launch of the My Apprentice App for Trident Technical College. Trident Tech is a public community college with campuses throughout Berkeley, Charleston, and Dorchester counties....
Pivot Your Business
What do you do next? Is it time to Pivot Your Business? That’s the question so many business owners are considering as they wait for this time to pass. The next moves seem more crucial than ever. The economy is uncertain, the nature of business, and life, is changing....
A Light in the Dark
How many new emails came into your inbox within the last hour? Are they helpful? Useful? Selling based on fear? Are you a light in the dark? As the COVD-19 pandemic continues its escalation, the business landscape is quickly changing and business owners are scrambling...
Coronavirus Marketing: Use Your Marketing to Communicate
Uncertain Times Allow You to Shine Hello Business Leaders, It is unfortunate that we are all facing the Coronavirus in some form either now or will be soon. The thoughts and prayers from myself and our entire staff go out daily to the people that have been, are...
Remember to Retain
We spend a lot of time, money, and effort in our marketing focusing on new customer acquisition. It seems like the logical thing to do, focus on bringing in new customers because your current ones will return if they’re satisfied. But will they? It’s easy to forget...
Understanding SEO and Voice
Do you remember the first time you asked Siri a question? Maybe it was looking for a new restaurant or a nearby attraction. Or maybe you just messed with her and asked those now infamous questions, “Siri, where can I hide a body?” Voice search is increasingly...
We Can See Through You
How honest should you be with your clients/customers? It’s an interesting question and one that often leaves business owners in knots. The modern mantra seems to be “fake it ‘til you make it,” but is that good enough anymore? Was it ever the right decision? In a time...
Shifting Your Customer Communication
The world is constantly shifting. The progress of technology connects our world in new and increasingly convenient ways. One of the fastest-growing trends in this space is the use of private messenger apps. These apps are shifting your customer communication, opening...
New Year, Same You
It’s a new year and you’re…the same person honestly. New year, same you. Maybe you’ve made some changes, but the essence of who you are is probably pretty similar to what it’s always been. Making changes is good. We all like to improve, master new skills, develop new...
Make it Personal, But How?
We live in an age of content! Everywhere you go you see blogs, podcasts, images, videos, and any other content a person/business can produce. They inform, educate, and even entertain. You’re in the midst of browsing content right now. That’s how you ended up here. And...
What Are Shoppable Posts?
The world of marketing is a constantly shifting landscape of new technologies, techniques, and strategies. It seems like every single day something new is popping up. One such example is shoppable posts. What are they? Should you be using them? Don’t worry, the team...
New App: Kershaw County Council
The NetGalaxy and Stingray Branding Teams are thrilled to announce the launch of a new app for the Kershaw County Council. Our team is often tasked with creating custom apps that are not only well designed but also highly valuable to the end-user. Creating the App App...
Wait There’s a Position Zero?
What if I told you that being in the first position on a Google search wasn’t good enough anymore? I know. This doesn’t sound like something that can be true, but in the world of digital marketing, it is. Being on the first page of Google was important for a while,...
Hurricane Lessons, Apps, and Blogs (Oh, my!)
Monday Marketing Minute Series The Stingray Branding Team releases a weekly Monday Marketing Minute video on our Facebook Page every week. Each month we focus on a different topic, exploring it and providing you with practical, simple, and actionable information. Tune...
Lessons from Hurricane Dorian
It’s that time of year again. Dorian was the first hurricane of the season to have an impact in Charleston, but it might not be the last. As a storm like Dorian makes its way closer and closer, we often find ourselves in a rush to prepare for the impact of such a...
Building a Brand on Social Media II
Your Stingray Monday Marketing Minute Every Monday, the Stingray Branding Team does a weekly Monday Marketing Minute on our Facebook Page. Tune in every Monday at 3:00 pm EST for a quick Facebook Live marketing tip of the week from your team of Stingrays. We would...
Marketing Powerhouse, Stingray Branding, Acquires netGALAXY Studios
FOR IMMEDIATE RELEASE August 2, 2019 Contact: Alan Thompson, (843) 480-4476 CHARLESTON, SOUTH CAROLINA – Local digital marketing powerhouse, Stingray Branding, has acquired netGALAXY Studios, the premier full-service mobile app development company based in Charleston,...
New Stingray: Kym Swanger
Please join us in welcoming our New Stingray: Kym Swanger, Web, and Mobile App Designer! Kym has a passion and love for her work you see from the very beginning of a project. Whether helping bring life to mobile application ideas through user-focused wireframing and...
Building a Brand on Social Media Part I
Your Monday Marketing Minute We all have questions about marketing. Let’s face it; figuring out the best ways to market our business can be really tough. Don’t worry. Every Monday at 3:00 pm EST, your Stingray Branding Team brings you the Monday Marketing Minute Live...
Website Tips and Tricks: Part II
Monday Marketing Minute Series The Stingray Branding Team releases a weekly Monday Marketing Minute video on our Facebook Page every week. Each month we focus on a different topic, exploring it and providing you with practical, simple, and actionable information. Tune...
Website Tips and Tricks: Part I
Monday Marketing Minute Every Monday, the Stingray Branding Team does a weekly Monday Marketing Minute on our Facebook Page. Tune in every Monday at 3:00 pm EST for a quick Facebook Live marketing tip of the week from your team of Stingrays. We would love to hear any...
Local Branding: Part II
Monday Marketing Minute Every Monday, the Stingray Branding Team does a weekly Monday Marketing Minute on our Facebook Page. Tune in every Monday at 3:00 pm EST for a quick Facebook Live marketing tip of the week from your team of Stingrays. We would love to hear any...
Local Branding: Part I
Monday Marketing Minute In case you haven’t already heard, Stingray Branding is now doing a weekly Monday Marketing Minute on our Facebook page. Tune in every Monday at 3:00 pm EST for a quick Facebook Live marketing tip of the week from your team of Stingrays. We...
A Guide to Social Media: Twitter
Twitter Fun Facts Twitter is the 3rd largest social media platform, right behind Facebook and Instagram. There are currently 321 million active users – That’s 320,999,999 people you can be engaging with and marketing to! Originally, a tweet was limited to just 140...