When you hire Stingray Branding to assist your nonprofit, you get an entire marketing department for the fraction of the cost of a marketing director. Our team has the experience to help you with fundraising, branding, advertising, social media management, graphic design, website management, and more.
If you aren’t leveraging Google Ad Grants, e-mail marketing, and your social media following to raise funds and reach the people that need your services the most, you need Stingray Branding. We can’t wait to work with you and help you expand your value across the community.
No Monthly Contracts. 7-Day Changes. 24-Hour Response Time.
Nonprofit Marketing To Raise Funds & Expand Value
Our team, founded in Charleston, SC, has been honored to work with more than 500 organizations to help them grow their brands. What makes our team an even better match for your nonprofit is that our agency owner has started and grown 2 successful nonprofits and served on the board of more. We have the experience of the market, the skills, and the understanding of what it takes to create and grow nonprofits.
The process consists of these four simple phases:
Meet With Our Team
You meet with our creative marketing professionals to tell us your story, your vision, and your goals. Collecting all of the necessary information at the beginning sets your marketing up for success. Our team members are subject matter experts in numerous areas that will help guide you through what we need and how we will help you with your specific goals.
Create An Action Plan
After the initial onboarding meeting, our team will construct a definitive action plan for your overall goals, timeline, and budget. No matter whether your have $400 or $40,000 our team can craft a plan that will help you reach your business goals. We actively communicate this plan to you, keeping you informed of our timeline so you’re in the loop every step of the way.
Getting To Work
Our team then goes to work on your specific action plan, sending deliverables and maintaining active communication with your though the entire process. It’s important for you to know that we’re working with you so we keep the process active and transparent for you.
Review & Refine
We believe that improvement is a constant process. Once we’ve completed your project, we will meet with you again to review it for improvements. This fine-tuning makes sure that we hit the mark you want for your goals while also making timely progress.
Nonprofit Social Media Marketing
Branding is the intangible concept of your nonprofit marketing. Multiple marketing pieces go into the cumulative efforts to establish a brand for your nonprofit. Our agency is ready to help you to identify your ideal donors and beneficiaries, the marketing tools you will need, and the strategy your company will require to create a recognizable and rememberable brand.
The first steps in creating your brand are ensuring your logo, graphics, and marketing materials all share one unified message and are able to connect with your target audience in a way they understand and want to be connected with.
Search Engine Marketing
It’s important that the people your nonprofit seeks to help are able to find you when they search on Google for the help that they need. It’s also important that potential donors and sponsors are able to find you when they are seeking a nonprofit that serves what you do. Ranking high on Google and Bing doesn’t just happen automatically. It takes an ongoing focus and regular optimization of the content and SEO factors on your site to ensure you’ll be there when people need your help or want to donate the funds to ensure you can reach the people in our community that need your assistance or message.
Google Ad Grants
Your nonprofit has access to $10,000 a month in FREE advertising from Google. Their grant program allows for you to run ads at the top of Google search results, placing your nonprofit in the position to be seen first by people locally and nationally searching for your assistance or to donate. The challenge with Google Ad Grants is managing the campaign to ensure you stay in compliance with the numerous and stringent requirements they have for the campaign’s performance.
Nonprofit Event Marketing
For many nonprofits, events serve as a primary source of annual revenue. Whether you have monthly events, a handful of large events, or you host 1-2 major events per year, our team is built to help you. We have extensive experience with marketing and running regular monthly events through events with 50,000 people. We can attend your planning meetings leading up to the event, craft a promotion strategy, and execute your marketing plans with the best results.
Marketing Automation To Drive Your Nonprofit
Marketing Automation is what makes it all come together. Effective digital marketing paired with a great CRM and a powerful sales system will result in GROWTH. Our Marketing Automation system is the tool that you’ve been missing in your marketing. It will drive your sales, track your contact and lead engagements, and serve as your hub for everything related to your marketing.
Our Marketing Automation platform will allow you to schedule and monitor social media posts, pull in contact information, track your lead scoring, create donor and sales reports, track engagement with the people you serve, and so much more. This system powers our marketing and thousands of other companies, let it drive yours as well.
Convey Your Vision to the World
Non-profits are incredible! These organizations start every day trying to improve the world from their specific vantage. Passionate leaders see ways to change the world and they assemble teams to help them collect resources, raise awareness, and, ultimately, make the world a better place. Whether it’s providing unique educational opportunities or services to the children who need them most or trying to bring clean drinking water to isolated regions of the globe, non-profits make the world work.
At Stingray Branding, we’re passionate about non-profits, and about the dreamers who get up every morning and just make it work. Over the years we’ve worked with many of these incredible organizations, helping them achieve their visions no matter what piece of the planet they’re trying to make better. We’ve learned a lot of lessons over those years and we’re applying those lessons to help non-profits with their missions.
Your non-profit runs much like a for-profit business. You need both solid marketing strategies and executions to help communicate your vision and value to the world. Both of you need to make money, but you need that money to change the world. That’s where Stingray Branding can help you, offering specialized marketing packages and services for non-profits.
Why? Because it’s how we change the world.
It’s our little part. Helping you and your team connect with potential volunteers, donors, and the people in the community you care about. Our team of passionate subject matter experts will listen to you, to your vision, and help you communicate that to the world. You’ve got bigger things to do than handle your marketing. Let us help.